Tag Archives: Twilight

Social Vampires & the Art of Bookselling – Lessons from the Twilight

The July 31,2008 issue of BusinessWeek put the spotlight on social media as an effective force in helping to drive book sales.  In the article, The Online Fan World of the Twilight Vampire Books, Heather Green chronicled the manner in which … Continue reading

Posted in blogs & writers, book marketing, open publishing, publishing strategy, readership strategies | Tagged , , , , , | 107 Comments