Monthly Archives: May 2009

Blogs for Sale on Kindle – Selling Ice to Eskimos?

Posted on May 27, 2009 by Tom Masters

Amazon recently rolled out a new program called Kindle Publishing for Blogs.  The beta program offers Kindle owners subscriptions to blogs.  Blogger receive 30% of anywhere from $0.99 to $1.99 per reader per month; so for every thousand readers, a blogger … Continue reading →

Posted in blog to book, blogs & writers, Journalism & Newspapers, open publishing, publishing strategy, readership strategies | Tagged , , | 2 Comments

Book Trailers for Mall Rats

Posted on May 25, 2009 by Tom Masters

Digital billboards may soon become the latest way to market books.  They are essentially like large TV screens that can be programmed to rotate video ads according to schedule.   Advertisers are generally billed based on the impressions they are likely to … Continue reading →

Posted in Book videos, open publishing, publishing networks, readership strategies | Tagged , , , | 2 Comments

Tracking Coffee House Commuter Culture – An Interview with Gregg Taylor and Lori Thiessen

Posted on May 7, 2009 by Tom Masters

We have often discussed the benefits of blogging for authors.  Blogs are a great platform for building an audience while you develop your work.  But blogs can also serve as an excellent vehicle for researching your book, especially when you are … Continue reading →

Posted in author tools, blog to book, book marketing, Interviews, open publishing, readership strategies | 2 Comments